Introducing from the developers and producers of the Official Build Your Census System ...

Finally ... a Proven, Successful Method To Get New Residents & Families Into Your Nursing Facility

We’ve Done All The Work For You
All You Do is Sit Back and Wait For Families & Residents to Come Through Your Doors!

Dear Long-Term Care Professional:

Let me tell you a secret … people want to be told what to do. Yes, they want to feel as if they’re making up their own minds, but if you give them enough solid information, you’ll be able to successfully lead them to make the right choice. Nowhere is this fact more true than when it comes to the difficult decision of placing a loved o­ne into a nursing facility. Thus, it’s up to you to help people make an informed decision that will result in your facility getting a steady flow of new residents and families. After all, your business depends o­n always having that next resident occupying a bed in your building.


So let me ask you these questions: what if I could give you a fast and easy way to position your nursing home as the number o­ne choice for the person who’s looking to find a facility for a parent, grandparent or relative, would you be interested? And, would you like for people to know about your facility ahead of time so when they need care for a loved o­ne, your building automatically comes to mind?

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You may also call toll-free 1-800-807-4553 to order or to get more information

Introducing The Answer to Your Census Building Challenge

Meet your personalized How to Select a Nursing Facility for Your Loved O­ne “Phact Book.” Like its name says, this handy Fact Book is a four page 4” x 7” booklet o­n quality paper stock that you place at doctors’ offices, hospitals, healthcare centers, senior citizens centers, pharmacies, health fairs, supermarket information centers … anywhere you want people to learn about nursing home care. Why you can even keep some o­n hand at your facility to give out as the need arises. “Phact Book” provides families with timely information o­n the important subject of choosing the right nursing home to meet their treasured relative's specific needs. Plus it’s much more than that! You see, not o­nly does “Phact Book” educate the reader about nursing home care and selecting the correct facility, it also gently and carefully leads the person reviewing the information to conclude that your nursing facility … as the people providing this information and knowledge … are the professionals that should be entrusted with looking after loved o­ne!


Subjects of Interest and Timely Topics Covered in the How to Select a Nursing Facility for Your Loved o­ne "Phact Book" Include:


  • Evaluating The Needs of Your Loved o­ne

  • How to Contact a Nursing Facility

  • Job Descriptions of Key Long-Term Care Personnel (Administrator, DON, Social Services, Activities, Admissions, Business Office Manager, etc.)

  • How to Visit a Facility and What You Should Look For

  • The Process of Selecting The Right Facility for Your Loved o­ne

  • And at the End of the Information, Your Nursing Facility's Name, Address, Telephone Number, Saying or Slogan (if you use o­ne) and Web Site Address (if you have o­ne)***
*** This is the secret of "Phact Book’s" success! You see, nowhere in the educational information of the How to Select a Nursing Facility for Your Loved O­ne booklet is your building ever mentioned, nor should it be. After all to do so would put an obvious marketing spin into the presentation, and you want the information to be strictly educational in nature and not a "commercial" for your facility. It is o­nly at the conclusion of the material that your building’s name appears as the authors of the information … along with a sincere invitation to call you for more information or to please stop by and take a tour of your facility. With Phact Book, you and your fellow staff are viewed as compassionate nursing care experts who want to work with families to find the best care and services available.




Question: After reading the How to Select a Nursing Facility for Your Loved o­ne Phact Book, which facility will a prospective new family want to visit first?

Answer: Yours!

"Phact Book is by far the best tool I’ve ever used to bring in new admissions. It’s just as you said, I just pass them out and the response we’ve received has been fantastic. Better yet, I’ve been able to spend a lot less money o­n newspaper advertising. Why should I keep buying ads that sometimes work and sometimes don’t when I know the kind of results your booklet brings. Why just last week, I had four families visit and three put their relative in our facility. Each of the families that came had a copy of the Phact Book with them."

Jerri Stewart, Marketing and Admissions Director, Christian Care Center of Johnson City
Johnson City, TN

Who Else Wants to Increase Census
While Helping Families Choose the Right Nursing Home for Their Mother, Father, Grandparent

Phact Book makes you the authority in your field! It’s o­nly natural when you think about it: you go to a doctor for expert medical advice; a lawyer for expert legal advice; an accountant for help with your money and/or taxes … you work in long-term care so who better to help families learn about the care and services in the nursing home environment than you and your facility! The How to Select a Nursing Facility for Your Loved O­ne "Phact Book" gently leads the reader into realizing that your building should be the first o­ne contacted because the booklet’s educational information is written in such a caring and compassionate way (and provided with your facility’s name at the end as the author) that you obviously know what you’re talking about when it comes to your area of expertise.

Please Click Here To Order

You may also call toll-free 1-800-807-4553 to order or to get more information

The Easiest Way to Have a Consistently Strong Census

Let me share with you the opening two paragraphs from the Phact Book How to Select a Nursing Facility for Your Loved o­ne ...

No o­ne enjoys the thought of having to place a loved o­ne into a nursing facility. But when the time comes to begin considering long-term care for a treasured relative, it’s important that you undertake the process with as much information as possible.

That’s the purpose of this booklet. To give you the tools and techniques that are vital to help make an informed choice! Selecting the right nursing facility is a difficult decision, but o­ne you can make in complete confidence o­nce you’re armed with the facts. There are many things to consider when making up your mind. The key is taking the necessary time to do a thorough investigation, so let’s begin.

As you see, the language is very loving and compassionate towards the reader, who is presently faced with making this important decision, whether it’s today or in the future. And as this important step-by-step information is shared, the person is educated about the process of selecting the right nursing facility for their loved o­ne, and views your facility (as the source of this important information) as a welcome friend!

How Much is a Steady Stream of New Residents & Families
Coming to Your Facility Worth to You

Only you can answer this question, but as we both know the backbone of your business depends o­n making sure your beds are filled o­n a consistent basis.Without a doubt, your building’s financial future (and potentially yours as well) depends o­n it.That’s the beauty of the “Phact Book,”How to Select a Nursing Facility for Your Loved o­ne.You just place these booklets at doctor’s offices, hospitals, healthcare centers, pharmacies, health fairs, your local mall information centers, anywhere people gather.

Your “Phact Books” come personalized with your facility’s name address, telephone number, web site address (if you have o­ne) and any slogan or saying you wish to add (if you so desire). This way, everyone reading this important information knows the author (and knows where your region and community's leading long-term care experts are located).

Order Today to Save 33% Off The Retail Price
Plus Get Exclusive Rights to Use Phact Book in Your
Area and Get a Jump o­n Your Competition

The How to Select a Nursing Facility for Your Loved o­ne Phact Book is designed for you to leave several copies at the locations of your choice and is priced right:

50 booklets (regularly $1.39 each) are $1.09 each

100 booklets (regularly $1.29) are 99 cents each

150 booklets (regularly $1.19) are 89 cents each

200 booklets (regularly $1.09) are 79 cents each

250 booklets (regularly $.99) are 69 cents each

***Please call to discuss further discounted pricing o­n orders of over 250 booklets

PLUS with your order, your facility automatically locks receives exclusive rights to put out the How to Select a Nursing Facility for Your Loved O­ne booklet in your region. After all how will you fully benefit from this powerful family education tool, if your competition is also able to put its name o­n this booklet and make it available as well? Thus with your first-time order comes our guarantee that your facility is the o­nly o­ne in your region whose name will appear o­n the “Phact Book.” You’ll never have to fear seeing copies with your competitors’ names o­n the booklet.

SPECIAL NOTICE: If there is more than o­ne nursing facility in your organization, you receive exclusive territorial rights for each building, plus each specific facility's name and/or your company name listed as the author for every region you control.

Question: How will we know what makes up your exclusive distribution territory for Phact Book?

Answer: Because you’ll tell us what you want the boundaries to be.

“Not o­nly do I like the practical information the booklet provides, I especially like the idea that my nursing home is the o­nly o­ne able to use it in my area. There’s definitely something to be said for being the o­nly facility that can offer this particular information product. It adds to our reputation as being family friendly.”

Gary Parker, Administrator, Lancaster Care Center, Lancaster KY

Please Click Here to Order

You may also call toll-free 1-800-807-4553 to order or to get more information

Beat Out Your Competition and Order Today
Plus Get These Three Free Bonus Gifts

Free Bonus Gift #1: Additional copies of How to Select a Nursing Facility for Your Loved O­ne booklet. Thus for every 50 booklets you order, we’ll include an additional 10 booklets with our compliments. Now instead of 50 you’ll get 60 … instead of 100 you’ll get 120 etc.. And best of all, your already discounted price per booklet becomes even lower with your free bonus copies!

Free Bonus Gift #2: We’ll pay you shipping and handling charges. A $20.00 expense but free with your order.

Free Bonus Gift #3: With every 50 copies of the How to Select a Nursing Facility for Your Loved O­ne Phact Book you get a sturdy 4” by 7” plastic case (as pictured above) to place the booklets in when you drop them off. This way you’ll always have a perfect home to display this important information. The plastic holder is just the right size for a counter, desk, end table, wherever and whatever you're working with. The booklets sit up brilliantly and the holders extend a welcome invitation to take your own personal copy of How to Select a Nursing Facility for Your Loved O­ne. Now there's no chance that the booklets are buried under magazines or newspapers o­n a table, but are clearly displayed! Retailing for $7.95 each, the cases are our gift to you with every 50 booklets ordered. Order 100 booklets and get two cases; order 250 booklets and get five cases. Plus when you receive your re-order, you'll always get the same number of new cases!

How to Enjoy a Competitive Edge Over The Facilities You Go Up Against For New Residents

Now more than ever before, you have to be pro-active when it comes to marketing your nursing facility and keeping a strong census day-after-day. The challenge has never been tougher, as there are many other choices for people to consider: other nursing homes, assisted living communities, even home health care! That’s why it’s vital you show potential residents and families that your facility is the leader in its field when it comes to competency, knowledge, skill, and compassion towards those you care for and serve. Let the How to Select a Nursing Facility For Your Loved o­ne Phact Book put your nursing home in the forefront of everyone’s thinking as “the place” to be.

With best wishes,
Chip Kessler
Developer and Producer, Phact Book

Please Click Here to Order

You may also call toll-free 1-800-807-4553 to order or to get more information